Moving Image

 

Summary of Ted Talks;

 

This episode of ted talks starts off with Andras Forgacs talking about him and his father starting a company about 3D printing tissues and organs. He says people thought he was crazy at first but there is progress being made. After talking a bit about the success of his and similar companies he spews off in another tangent talking about people asking him if he could print animal leathers and meats. When people first suggested the printing of animal products he initially thought they were crazy, after thinking about it the idea became less alien and weird to him and quite normal once he had thought about it. He then starts to talk about the future, he says humans killing billions of animals to make hamburgers and handbags is wasteful.

 

Andras then starts to talk about this figure you can see next to this text. He explains the figure and is telling the audience that over the next few decades the amount of animals we raise to slaughter and use will nearly double just to compensate our population rising. He then gets into the serious environmental topic of the resources which will have to be used to raise and maintain all of these animals. Then he gets in to the topic of animals not being just raw materials they are living beings.

 

This next figure shows how much livestock use of our resources and how much land they actually use up. Disease, global warming and abuse are all factors of keeping a lot of animals close together. After talking about how costly all of that can be, the turning point of the speech is when he announces there is another way to overcome these problems.

 

He starts off talking about animal products being made up of simple tissues which us as humans can replicate and design. Afterwards he starts to talk about cells and how they can be used to grow organs and body features. Then he says that this way is successful and has worked before. The main topic is leather and he says it is easy to replicate and is the gateway level to bio fabrication. Then he starts to talk about how to grow leather by growing cells and spreading them out to make sheets. He then has an example of his first batch of leather which has been made with no harm on animals. Then he talks about the benefits of his leather saying it is easy to shape and mould. You can layer the leather in separate and different ways to make softer/tougher material. The idea of brewing beer can be transferred to brewing meat without killing animals.

 

To conclude he is saying we need to move past killing animals and there is another way around it using bio fabrication.


Sound Analysis Clip



-In this clip right at the start there is only the diegetic sound of Ms Pickwells phone ringing with no non diegetic sound in the background.

-After when she picks up the phone the only sound is still diegetic and only the voices of the people on the phone.

-As soon as Alfie starts to speak in the style of who wants to be a millionaire a beat in the background starts to play. This is asynchronous sound as it does not appear to arise directly from the scene it  comes in to build up tension between the two.

-While Ms Pickwell is going to try and find Alfie you can still hear the non diegetic and diegetic sound playing together. You can hear Ms Pickwells footsteps as long with the heartbeat in the background.

-When Ms Pickwell eventually looks in the classroom to find Alfies class a prank has been played on her. Straight away you hear the diegetic sound but then a lively asynchronous song plays in the background encouraging the viewers to laugh and break up the tension.

-Then after the prank is heard still while your hearing the diegetic sound of the kids and alfie laughing you can hear a chicken laughing which is synchronous sound as the chicken sound is matching the dancing chicken on the screen.

-Then straight after you hear the theme tune playing and this is non diegetic as it is the theme tune and not directly in the clip.

Vocabulary concerning sound;
 
DIEGETIC
A sound that is part of the film world and usually heard by those is it

NON-DIEGETIC

A sound which is added later during editing for effect and therefore cannot be heard by those in the film world

MUSIC
A soundtrack added during editing and the sound and tone can affect the meaning of the scene

ASYNCHRONOUS SOUND
Sound which does not appear to arise directly from the scene, such as soundtrack music or voiceover

SYNCHRONOUS SOUND

Sound which is directly matched to a moving image. The term is used in two ways in different sources:
-Sound recorded at the same time as the images – for example, dialogue spoken by the actors on set. This does not include any sound added in post production
-Sound which appears to the audience to come from the scene, whether or not it was actually recorded with the images. Thus includes post-synched dialogue, sound effects and foley. Also known as parallel sound

SOUND EFFECTS
Usually added to film in post-production, they may be used to build up ambience or reinforce action.

SOUND BRIDGE
Film and TV editing technique in which visual cuts are deliberately not matched with audio cuts. For example, the editor may cut to a completely new scene, but allow sound from the preceding scene to run on for a short time. Alternatively, we may hear the sound of the next scene before we see it.

VOICE OVER
A type of non-diegetic, asynchronous sound in which the audience hear a voice that does not have a source either within the frame or within hearing distance, and which is not heard by the people on screen. Voice overs allow us to see things from a particular character’s point of view

CONTRAPUNTAL SOUND
Sounds that do not easily match the images they are accompanying, or even go against them. This can have a disorientating effect upon the audience and make them question what they are seeing.

 

Camera Angles;

 

Film Editing;